|
|
Proposal of Development of Marketing Communication of Graphic Studio
Štěpánek, Petr ; Hašek, Petr (referee) ; Zich, Robert (advisor)
This bachelors thesis tells about marketing communication development of a graphic design studio. The first section describes the species of communication and tools of the marketing mix. In the following section of analysis, I try to analyze the current state of marketing communication in this graphic design studio and in the last section I create a proposal of a solution, which would lead to its development.
|
|
|
Detached house with graphic studio
Ptáčková, Eva ; Krejsa, Jan (referee) ; Kacálek, Petr (advisor)
The aim of this Bachelor‘s thesis is an elaboration of project documentation of construction part for a project of new detached house with workshop in Hodonín. Object is composed of two floors and partial basement. In the first floor there are a graphic studio and a common part of living area. In the second there are a private zone and a roof terrace. In the basement there are technical facilities and an atelier for a studio. Construction system is a longitudinal wall system. The ceilings are made of prefabricated rib-and-filler floor. The roof of object is single-layer flat roof.
|
|
| |
|
|
Proposal for Marketing Mix Changes of Selected Company
Buček, Jan ; Nováková, Miroslava (referee) ; Mráček, Pavel (advisor)
The diploma thesis deals with the analysis of contemporary marketing mix of advertising and event company Poring and studio Viara which is focused on physical activities and healthy lifestyle. The thesis defines theoretical knowledge related to the topic, analysis of the marketing environment of the monitored company, its competition and current situation in the given market environment. At the same time, the thesis contains suggestions for optimizing the marketing mix which should ensure improvement of the competitive position of the monitored company on the market.
|
|
|
Proposal for Marketing Mix Changes of Selected Company
Buček, Jan ; Nováková, Miroslava (referee) ; Mráček, Pavel (advisor)
The diploma thesis deals with the analysis of contemporary marketing mix of advertising and event company Poring and studio Viara which is focused on physical activities and healthy lifestyle. The thesis defines theoretical knowledge related to the topic, analysis of the marketing environment of the monitored company, its competition and current situation in the given market environment. At the same time, the thesis contains suggestions for optimizing the marketing mix which should ensure improvement of the competitive position of the monitored company on the market.
|
|
|
Detached house with graphic studio
Ptáčková, Eva ; Krejsa, Jan (referee) ; Kacálek, Petr (advisor)
The aim of this Bachelor‘s thesis is an elaboration of project documentation of construction part for a project of new detached house with workshop in Hodonín. Object is composed of two floors and partial basement. In the first floor there are a graphic studio and a common part of living area. In the second there are a private zone and a roof terrace. In the basement there are technical facilities and an atelier for a studio. Construction system is a longitudinal wall system. The ceilings are made of prefabricated rib-and-filler floor. The roof of object is single-layer flat roof.
|
|
|
Proposal of Development of Marketing Communication of Graphic Studio
Štěpánek, Petr ; Hašek, Petr (referee) ; Zich, Robert (advisor)
This bachelors thesis tells about marketing communication development of a graphic design studio. The first section describes the species of communication and tools of the marketing mix. In the following section of analysis, I try to analyze the current state of marketing communication in this graphic design studio and in the last section I create a proposal of a solution, which would lead to its development.
|
|
| |
guest ::
